Hospitality Experts Roundtable «Prospective exercise: actual case applied to the Hotel Tequendama»

The talk is part of the Tourism and Hotel Business Administration Faculty first semester “Hospitality Experts Roundtable Conference Cycle.”

Prospective is a methodology widely used by companies and countries to anticipate, in some way, future changes in environment variables.

General (R) Orlando Salazar, Manager of the Hotel Tequendama, will share with attendees the prospective exercise he has implemented at the Hotel and how the results affect his strategic planning.